Industry News

Advertising Association and WARC Report shows OOH to grow by 29.3% in 2021

Digital outdoor advertising London

The latest Advertising Association & WARC advertising expenditure report shows that the UK is set for record growth in 2021, growing by 18.2% year to a total market size of £27.8bn. 

The growth is an improvement on the 15.2% predicted in the last report in April.

The data also shows good news for the out-of-home sector, which is expected to grow by +29.3% in 2021, of which digital-out-of-home will increase by +43.7%. 

Click here to read more findings from the report